2 strategies to increase your A/B testing win rate.

As seasoned strategists at Conversion, James and Alex have learned about some of the common pitfalls that all testing programs can be vulnerable to, and how to course-correct for them.

James and Alex discuss strategies to overcome 2 of these common pitfalls so you can maximize the impact of your program.

Alex and James also talk through some real-life examples that you can learn from.

If you are a marketing professional who has been disappointed with your A/B testing results or are about to launch a new program, this webinar is for you.

In this webinar you'll learn how to:

  • Derive meaningful insights from losing tests
  • Build a winning experimentation process
  • Focus on techniques that deliver increased profits
Access now
Hosted by:

Alex Mason

Senior Experimentation Strategist



James Flory

Director of Experimentation Strategy